14 cutting edge marketing campaign attribution models - and why we recommend none of them

Whether you’re just starting to look at how you want to measure campaign attribution at your company, or you’re taking another look at how to refine your existing approach to attribution, you’re probably wondering which attribution model most closely matches the way your prospects interact with your company and become customers. Learn about the 14 different types of attribution models and do a deep dive on which ones may or may not be right for your company.

14 cutting edge marketing campaign attribution models - and why we recommend none of them

14 cutting edge marketing campaign attribution models - and why we recommend none of them

14 cutting edge marketing campaign attribution models - and why we recommend none of them

14 cutting edge marketing campaign attribution models - and why we recommend none of them

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